Craving your next five star read?

Ready for yours to become someone else’s?

We’ve got what you need. From honest book recommendations to author marketing that works.

You might have seen me in:

Readers

you deserve better than letting an
algorithm decide what you read…

…and authors?

The views might be climbing
but your readers aren’t,

and nobody can tell you why

Did you know that less than 5% of your followers see what you post, yet all the ‘gurus’ tell you to keep posting trial reels and your readers will come.

But that’s not strategy. That’s noise. And every hour spent making more of it is an hour you’re not writing.

And while we’re all stuck in the scroll, the right stories aren’t reaching the right people.

So how bout we fix that?

A decade of strategy.
A
lifetime of stories.
Now, both are yours.

Because the story you’re telling wasn’t meant to disappear in a feed.

Sam Doyle, founder of Sam Doyle Writes, sits at a desk with her MacBook open. She has dark hair, a cream jumper and there's a leopard print planner on the desk too.
sam doyle writes

I’ve spent nearly a decade inside real marketing rooms — including three years at Flodesk seeing firsthand what trips creators up and what actually moves them forward. In 2023, I used all of that to build my own brand from scratch, snowballing to 26,000 followers and an email list that consistently exceeded industry benchmarks.

Then I did the thing every marketing strategist tells you not to do.
I walked away to start over, and finally write my own books.

So when I say I know what it feels like to be where you are, trying to figure out the marketing when your brain just wants to get back to the story, I mean it I’m not here to tell you what should work.

I’m building the same thing as you and handing over every successful strategy I’ve got as I go.

Somewhere between testing trial reels and preordering special editions, we’ve lost the plot.

Let’s embrace a plot-first, platform second philosophy that actually…

Puts the right stories in front of the right people.

Five ⭐️ reads don’t find you. They get found when someone look beyond what’s trending. Consider this your shortcut to shelf trophies you’ll obsess over.

Turns follows into readers & readers into fans.

Your content is getting seen, but seen isn’t sold. The strategy between likes and buy is the part most authors miss. You’re about to nail it, no degree required.

Keeps you company from first draft to finished.

Every author you love started with a blank page and no idea if they had any business being there. They got there so you will too, and you won’t have to do it alone.

years in marketing
Aver. Opt In Rate
My Physical TBR
DNf’s Recommended

you’re a writer
Not a marketer

Let’s Keep it That Way
You know that thing where you keep telling yourself you’ll sort your email list out… tomorrow? And then tomorrow turns into next week, and next week turns into ‘maybe when the book’s finished’? Inbox Ready is a free 5-day mini course that finally gets it off your to-do list. Plain English, zero tech spirals, and built for writers who’d rather be doing literally anything else.

By day five, you’ll have one. A real one.
That’s already growing.
turn the page

Your next chapter starts right here

Find your next great read, or start building the readership your book was written for.

For the readers

BOOKS WORTH
losing sleep over

Your Next five star read may be on my shelf

Dive into honest reviews, curated recommendations, and the books I can’t stop thinking about. No hype. No filler.
Just stories worth your shelf space.

Find your next obsession
for the writers

GET READERS
not just reach

Marketing doesn’t have to be the hard part

Not when you have an insider to help. Dig into author marketing strategy, walkthroughs, and everything I’m learning as I build my own author platform in real time.

Written for writers who’d rather be writing.

Master Your Marketing

Letters from the desk

Part book club. Part strategy session.
Part front-row seat to what building a writing life actually looks like.
What I’m reading, working on, and all the unfiltered thoughts that
didn’t make it to Threads. Lands in your inbox twice a month.